Top 5 Fashion Games Performance in Netherlands for Q2 2023

The second quarter of 2023 saw interesting trends for the top 5 fashion games in the Netherlands on a unified platform, with data provided by Sensor Tower. Here’s a closer look at the performance of these apps.

Fashion Battle - Dress up game experienced fluctuating weekly downloads, peaking at 5.6K in mid-April before declining to around 2K by the end of June. The weekly revenue showed a downward trend, starting at $90 in late March and ending at around $33 by the last week of June. Weekly active users also saw a gradual decline from approximately 14K in late March to around 11K by the end of the quarter.

DIY Paper Doll had a notable decline in weekly downloads, starting strong with 8.5K in late March but falling to around 600 by the end of June. Despite this, the weekly active users remained relatively stable, maintaining around 17K to 18K throughout most of the quarter.

Project Makeover showed consistent performance with weekly downloads ranging from 2.3K to 4.9K. The game's weekly revenue fluctuated but ended on a high note, peaking at $13.2K in the last week of June. Weekly active users remained robust, ranging from approximately 46K to 54K throughout the quarter.

Hair Salon: Beauty Salon Game showed impressive growth in weekly downloads, starting at 2.6K in early April and reaching nearly 4.9K by mid-June. Weekly active users followed a similar trend, growing from around 2.4K to over 13K by the end of the quarter. Revenue, however, was minimal, peaking at only $6.

Jess' Stories - Life Adventure experienced variations in weekly downloads, ranging from 1.9K to 3.6K. The weekly revenue showed a downward trend, starting at $843 in late March and tapering off to around $239 by the end of June. Weekly active users increased, peaking at around 11.3K in mid-June.

For more detailed insights and data on app performance, visit Sensor Tower.